ComScore's August web video rankings are in, and this is for sure: Americans watch an enormous amount of online video content, with most of that taking place on -- you guessed it -- YouTube. Of course, last month, Facebook, already the largest photo site on the Web, became the third largest video site on the Internet in terms of unique viewers. Which I find interesting since I can count the total number of times I've watched video on Facebook on two hands. Yet, comScore's rankings find Facebook retaining third position in August, with 51.6 million unique viewers, trailing VEVO in second (with 62 million) and Google Sites (i.e. YouTube) at 162 million. Viacom Digital lept into fourth place, while Microsoft dropped into fifth, as Yahoo and Aol remained in sixth and seventh, with their unique views on the rise.
venerdì 23 settembre 2011
Online Video Ads Now Reach 50 Percent Of The U.S. Population
ComScore's August web video rankings are in, and this is for sure: Americans watch an enormous amount of online video content, with most of that taking place on -- you guessed it -- YouTube. Of course, last month, Facebook, already the largest photo site on the Web, became the third largest video site on the Internet in terms of unique viewers. Which I find interesting since I can count the total number of times I've watched video on Facebook on two hands. Yet, comScore's rankings find Facebook retaining third position in August, with 51.6 million unique viewers, trailing VEVO in second (with 62 million) and Google Sites (i.e. YouTube) at 162 million. Viacom Digital lept into fourth place, while Microsoft dropped into fifth, as Yahoo and Aol remained in sixth and seventh, with their unique views on the rise.
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